simple_format (ActionView::Helpers::TextHelper)

    # File lib/action_view/helpers/text_helper.rb, line 122
          def simple_format(text)
            text.gsub!(/(\r\n|\n|\r)/, "\n") # lets make them newlines crossplatform
            text.gsub!(/\n\n+/, "\n\n") # zap dupes
            text.gsub!(/\n\n/, '</p>\0<p>') # turn two newlines into paragraph
            text.gsub!(/([^\n])(\n)([^\n])/, '\1\2<br />\3') # turn single newline into <br />

            content_tag("p", text)
          end